Jonathan Keebler

How Greenpeace’s web team told the story of an oil rig shut-down

Because It’s Good has a great article on how Greenpeace covered their recent shut-down of an oil rig. Greenpeace is one of many great charities using ScribbleLive Enterprise to tell their stories and engage their communities.

We used a live CMS service called ScribbleLive, which has a voicemail function that allowed people onboard ship to call a number on a satellite phone to record a live account of what was happening. That audio could then be added straight on to the live update feed – no internet connection needed.

Blogs are great, but when you hear a voice over a crackly phone line with the sea outside it adds excitement to the coverage.

(Full Article)


Comments RSS Both comments and pings are currently closed.

Comments are closed.